--- product_id: 668354281 title: "e.l.f. Soft Glam Liquid Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 20 Light Cool" brand: "e.l.f." price: "RM124" currency: MYR in_stock: true reviews_count: 13 category: "E.L.F." url: https://www.desertcart.com.my/products/668354281-e-l-f-soft-glam-liquid-foundation-medium-coverage-long store_origin: MY region: Malaysia --- # Long-lasting wear up to 12+ hours 100% Vegan & Cruelty-Free formula 1% Hydrating Hibiscus Complex for breathable hydration e.l.f. Soft Glam Liquid Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 20 Light Cool **Brand:** e.l.f. **Price:** RM124 **Availability:** ✅ In Stock ## Summary > ✨ Glow like you mean it — flawless, fresh, and fiercely ethical! ## Quick Answers - **What is this?** e.l.f. Soft Glam Liquid Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 20 Light Cool by e.l.f. - **How much does it cost?** RM124 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.com.my](https://www.desertcart.com.my/products/668354281-e-l-f-soft-glam-liquid-foundation-medium-coverage-long) ## Best For - e.l.f. enthusiasts ## Why This Product - Trusted e.l.f. brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Skin-Loving Hydration:** Infused with hydrating hibiscus and fruit extracts, it nourishes without clogging pores or feeling heavy. - • **Ethical Beauty, Elevated:** Join the movement with a cruelty-free, vegan foundation that aligns with your values and style. - • **Effortless All-Day Radiance:** Experience a smooth satin finish that stays flawless from morning meetings to after-hours events. - • **Customizable Medium Coverage:** Build your perfect look with a foundation that adapts seamlessly to your skin tone and coverage needs. - • **Universal Skin Compatibility:** Formulated to suit dry, oily, and combination skin types—because your skin deserves versatility. ## Overview The e.l.f. Cream Soft Glam Foundation offers medium, buildable coverage with a breathable, hydrating formula enriched with hibiscus complex. Designed for all skin types, it delivers a smooth satin finish that lasts all day. This vegan and cruelty-free foundation combines ethical beauty with professional-grade performance, making it a must-have for the modern millennial seeking flawless skin and conscious choices. ## Description desertcart.in: Buy e.l.f. Cream Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 10 Fair Cool online at low price in India on desertcart.in. Check out e.l.f. Cream Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 10 Fair Cool reviews, ratings, specifications and more at desertcart.in. Free Shipping, Cash on Delivery Available. Review: Good everyday foundation - Decent coverage and finish and longevity. Review: Like - Really nice foundation ## Features - LONG-LASTING LIQUID FOUNDATION: Hit that dreamy sweet spot between full beat and barely there with e.l.f. Cosmetics’ long- wearing Soft Glam Satin Foundation. - MEDIUM, BUILDABLE COVERAGE: The e.l.f. Satin Finish Foundation delivers medium buildable coverage and a satin finish. - BREATHABLE FORMULA: Infused with 1% Hydrating Hibiscus Complex, plus fruit extracts, this breathable liquid foundation won’t clog pores and feels as good as it looks—no caking or heaviness here, just smooth, satiny skin. - FOR MULTIPLE SKIN TYPES: This foundation is great for dry, oily and combination skin. - SKIN-LOVING INGREDIENTS: All e.l.f. products are made from skin-loving ingredients you want, minus the toxins you don’t—all at good-for-you prices. All e.l.f. products are 100% Cruelty-Free and Vegan. ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B0D3JDQDYB | | ASIN | B0D3JDQDYB | | Best Sellers Rank | #13,682 in Beauty ( See Top 100 in Beauty ) #127 in Foundation | | Country of Origin | USA | | Country of Origin | USA | | Customer Reviews | 4.3 4.3 out of 5 stars (8,885) | | Date First Available | 12 November 2024 | | Item Weight | 40.8 g | | Item Weight | 40.8 g | | Item model number | 84935 | | Item model number | 84935 | | Manufacturer | E.L.F. Beauty, Inc. 570 10Th Street, Oakland, Ca 94607., e.l.f. Cosmetics | | Manufacturer | E.L.F. Beauty, Inc. 570 10Th Street, Oakland, Ca 94607., e.l.f. Cosmetics | | Net Quantity | 30.0 Grams | | Net Quantity | 30.0 Grams | | Package Dimensions | 11.7 x 4.4 x 1.6 cm; 40.82 g | | Package Dimensions | 11.7 x 4.4 x 1.6 cm; 40.82 g | | Packer | e.l.f. Cosmetics. E.L.F. Beauty, Inc. 570 10Th Street, Oakland, Ca 94607 | | Packer | e.l.f. Cosmetics. E.L.F. Beauty, Inc. 570 10Th Street, Oakland, Ca 94607 | ## Product Details - **Age Range (Description):** Adult - **Brand:** e.l.f. - **Colour:** 10 Fair Cool - **Item Form:** Liquid - **Material Type Free:** Paraben Free, Phthalate Free, Sulfate Free - **Package Information:** Tube - **Recommended Uses For Product:** Face Makeup Foundation - **Skin Tone:** All - **Skin Type:** All ## Images ![e.l.f. Soft Glam Liquid Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 20 Light Cool - Image 1](https://m.media-amazon.com/images/I/617Y71E6zWL.jpg) ## Customer Reviews ### ⭐⭐⭐⭐⭐ Good everyday foundation *by A***R on 16 November 2025* Decent coverage and finish and longevity. ### ⭐⭐⭐⭐⭐ Like *by S***A on 26 December 2025* Really nice foundation ### ⭐⭐⭐⭐ Good for sensitive skin *by R***L on 31 October 2025* Nice product. Medium coverage. Good for sensitive skin. Nice texture also. It's worth it to buy ## Frequently Bought Together - e.l.f. Soft Glam Foundation, Medium Coverage, Long-Lasting & Buildable Foundation For A Smooth, Satin Finish, Vegan & Cruelty-Free, 20 Light Cool - e.l.f. Hydrating Camo Concealer, Covers Blemishes & Under-Eye Circles, Full-Coverage & Delivers A Satin Finish, Vegan & Cruelty-Free, Light Ivory - e.l.f. Power Grip Primer, Gel-Based & Hydrating Face Primer For Smoothing Skin & Gripping Makeup, Moisturizes & Primes, 0.811 Fl Oz (24 ml.) --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.com.my/products/668354281-e-l-f-soft-glam-liquid-foundation-medium-coverage-long](https://www.desertcart.com.my/products/668354281-e-l-f-soft-glam-liquid-foundation-medium-coverage-long) --- *Product available on Desertcart Malaysia* *Store origin: MY* *Last updated: 2026-05-18*