Product Description

The SAM Learn kit is perfect for all ages to start adding twists and turns to creations and share them in minutes. No previous coding skills needed. Learn about tech, coding and electronics while taking selfies. Invent your own photo booth or make a wireless game console while learning basic coding, electronics and STEM skills by doing. Simply connect your 4 wireless blocks, including a Slider and Servo, to the app to build your own Internet-powered robot. Once you have completed your starter activity, many more await you online. You Invent. You Learn.

Manufacturer's Description

$125,546 raised with 817 backers.

SAM learn

"The SAM learn construction kit is perfect for ages 10+ to create interactive games, pranks and internet connected robots in minutes with no need for complicated code and electronic wiring. Packed with 4 wireless blocks, including a Slider and a Servo you can add twist and turns to your inventions. Start with the activity in the box and be ready to see your creativity unleashed after just minutes of play."

What's in the box?

Wireless blocks:
1 BUTTON to trigger anything
1 LED RGB LIGHT to light up your inventions
1 SERVO to rotate 180 degrees
1 SLIDER to smoothly control anything
Accessories:
1 Micro USB charging cables
1 Bluetooth 4.0 dongle
Starter activity accessories and in-app guide to build an Internet-powered robot

Open ended play

With countless projects, you’ll never wear out. Become friendly with the app and out little blocks and dive right into endless play. The world is waiting for your ideas!

Learn STEM by doing

Creativity and curiosity shape successful fun. Used in STEM curricula all over the world, the SAM kits are preparing children for the future allowing them to master coding and engineering through imaginative and constructive play.

Simple and intuitive

Whether you’re a coding newbie or an eager programmer, SAM is the perfect way to unleash your inner genius! Start with the activities in the box, it will be minutes before you experience your first Eureka! moment.

The SAM Space

The app is where the magic happens, and it’s simple! Drag and drop your blocks onto the canvas and “connect the dots” to program them. Then use the software blocks to add behaviours and app integrations to bring the power of the Internet to your inventions. With no previous experience in coding or electronics you will change the hues, speeds, spins and tones of your inventions in seconds whilst learning engineering and having fun!

About the Startup

Describe your product in 3 words.

Educative, empowering, fun

How did you come up with the idea for this product?

The original inspiration for SAM arose when my younger brother Samuel came over one night to cook for me during exams. He was surprised that all I had eaten for a week straight was noodles. He was frustrated and said, “you know cooking is not as hard as people think…” Slowly hiding the pasta I was about to prepare, I agreed. While he gave me fantastic advice on my diet, being an engineer, I was the one that had to help him when he had ideas for new products, apps or tried to fix something in his flat. After the third flat visit in one week, I told him “you know Sam, engineering is not as hard as people think…” It was in that moment I realized, that just like there are simple ingredients to make a meal, I needed to create a way to make the ingredients for any app, product or hack. Samuel inspired me to get to work on a technology that simplifies engineering so that we could give the powers of engineering to anyone that has an idea for an invention. I named my company SAM Labs after him, and we’ve been delivering people the ingredients to whip up any invention since 2015.

What makes your product special?

We designed the most innovative construction kit to give everyone the skills to shape the future with delightful technology. Our friendly and intuitive app allows inventors of age 7+ to play and create with electronics and the internet without the hurdles of wires, soldering and complex code. The SAM construction kits are the first toolsets able to unleash everyone’s creativity, from the beginners to the experts. By combining electronics and web technology in a friendly, smart and accessible ecosystem, you are able . Join the SAMily and be part of a world where everyone has the skills to make the internet of things everybody's thing.

What has been the best part of your startup experience?

What makes startups special is the incredible rate of change, the way everyone make things happen on a daily basis. Trying, iterating, getting out and meeting people: constant motion is how we thrive.