Selling Technology the Sandler Way: Finding Technical Solutions That Win Long-Term Business Relationships

Looking for encouragement and processes for selling in the technology market? Lots of great ideas. A wonderful way to focus on specific Sandler prospecting methods if you have participated in Sandler training. No substitute for the transformative experience of Sandler Training in ongoing sessions with a local Sandler trainer.

I felt like this was written for me. I encountered a lot of the situations in this book as I was also an engineer prior to entering the field of technical sales. I plan to make these techniques muscle memory moving forward.

Chiarello's book is a superb tutorial for sales people who are engaged in complex sales campaigns. His book should be read by anyone connected to the complex sales process, whether sales person, applications engineer, sales manager...CEO, too. Outstanding insight to complex sales campaign management...5 Stars!!!

Brinda una visión elemental de la venta técnica y algunas herramientas. De una manera simple. Se adapta conceptualmente a casi cualquier venta técnica.

Really good

This is a fundamental read for anyone building a sales career in the tech space!!! This should be considered by current sales professionals in need of a foundational reminder as well!

It works

loved everything

Good summary and techniques to implement for selling in the tech world, stop wasting time on unqualified prospects with an mutual action plan

Recommended book. It talks al about the sale process of technology. Which is diferente from the usual sales. A good one

Objective and focused on sellers dilemmas. I should read this before... And excellent guide to anyone who works with hi tech selling.

Quick easy full of great insights.

Very useful and practical readying. I kindly Suggest this book to everyone is engaged in a selling or buying activity.