--- product_id: 2014401 title: "Eco Chic L.A. Hold Styling Gel" brand: "giovanni" price: "RM81" currency: MYR in_stock: true reviews_count: 13 category: "Giovanni" url: https://www.desertcart.com.my/products/2014401-eco-chic-l-a-hold-styling-gel store_origin: MY region: Malaysia --- # Vegan & botanical-infused Lightweight, no flakes Strongest firm hold Eco Chic L.A. Hold Styling Gel **Brand:** giovanni **Price:** RM81 **Availability:** ✅ In Stock ## Summary > 💥 Lock your look, love your curls, lead the vibe. ## Quick Answers - **What is this?** Eco Chic L.A. Hold Styling Gel by giovanni - **How much does it cost?** RM81 with free shipping - **Is it available?** Yes, in stock and ready to ship - **Where can I buy it?** [www.desertcart.com.my](https://www.desertcart.com.my/products/2014401-eco-chic-l-a-hold-styling-gel) ## Best For - giovanni enthusiasts ## Why This Product - Trusted giovanni brand quality - Free international shipping included - Worldwide delivery with tracking - 15-day hassle-free returns ## Key Features - • **Frizz? Not Today.:** Tame humidity and flyaways with a smooth, professional finish that lasts from AM to PM. - • **Unshakable Style Power:** Experience GIOVANNI’s strongest gel for all-day, extreme hold that keeps you spotlight-ready. - • **Curl Definition, Elevated:** Enhance your natural curls with shine and softness—no crunch, no flakes, just flawless bounce. - • **Clean Beauty, Confident Choice:** Vegan, cruelty-free, and free from parabens or phthalates—style with a conscience. - • **Eco-Chic Packaging & Performance:** Salon-quality results meet sustainable, recyclable packaging for the mindful millennial. ## Overview GIOVANNI L.A. Hold Styling Gel delivers the strongest hold in a lightweight, vegan formula infused with natural botanicals like Aloe Vera and Vitamin E. Designed for both men and women, it controls frizz, defines curls without crunch or flakes, and is free from parabens and phthalates. Perfect for professionals seeking a clean, eco-conscious styling solution that performs all day while enhancing natural shine and volume. ## Description From backstage at Hollywood's biggest award shows to the big screen, Giovanni is built on performance and creativity. CEO Giovanni Guidotti has grown the brand into a global leader in natural hair care - and now into film production with Giovanni Entertainment - bringing the same passion for storytelling, innovation, and artistry to every stage. From backstage at Hollywood's biggest award shows to the big screen, Giovanni is built on performance and creativity. CEO Giovanni Guidotti has grown the brand into a global leader in natural hair care - and now into film production with Giovanni Entertainment - bringing the same passion for storytelling, innovation, and artistry to every stage. First Steps Towards Innovation After years of exposure to harsh chemicals, Arthur’s hands start to react. …He begins exploring the possibility of his own full line of professional hair care products, when no others could be found. With only three employees and 12 products, the company is off on a wild ride…selling to studio salons at MGM, Paramount and Fox. First Steps Towards Innovation After years of exposure to harsh chemicals, Arthur’s hands start to react. …He begins exploring the possibility of his own full line of professional hair care products, when no others could be found. With only three employees and 12 products, the company is off on a wild ride…selling to studio salons at MGM, Paramount and Fox. Growing Up in Salons and The Beauty Industry Creates an Impact on The Way (Arthur’s Son) Giovanni Sees and Feels About Hair Care. A vision to create a fashion-forward company to meet the needs of the natural consumer is birthed. Growing Up in Salons and The Beauty Industry Creates an Impact on The Way (Arthur’s Son) Giovanni Sees and Feels About Hair Care. A vision to create a fashion-forward company to meet the needs of the natural consumer is birthed. Giovanni’s innovation offers the natural consumer a world of sophistication never before seen in the natural channel, catapulting Giovanni to the #1 selling Hair Care Brand In the United States Natural Products Industry for over 15 consecutive years (according to SPINs Data). Giovanni’s passion for hair care and his desire to constantly try new things drives continued innovation. A commitment to high-quality ingredients and performance has given Giovanni a reputation for Bridging the Gap between Natural and Salon-Quality, since 1979 In 2025 Giovanni Eco Chic Beauty, The Hair Care Brand of the Entertainment Industry, achieved its own version of an "E.G.O.T," as the only hair care brand chosen backstage at the Emmys, Grammys Oscars, and Tony Awards (2024/2025). Shop By Collections Visit the Store Shop By Collections Visit the Store ## Features - FIRM HOLD - GIOVANNI L.A. Hold Styling Gel means secure shape and extreme, stylized hold. Grab onto style and hold on tight with GIOVANNI's strongest gel, taking hold and control to the extreme so you can stand firm in the spotlight - FRIZZ FREE CARE - Our styling gel for women & men controls frizz with authority. Simply work this gel through damp or dry hair and style as desired for a professional finish. Combine with LA Hold Hair Spritz for the ultimate style - GREAT FOR CURLS - L.A. Hold Styling Gel defines your curls and adds shine without dulling or stripping color from hair. The surface enhancers allow your hair to shine brilliantly. Made with Aloe Vera, Vitamin E, Sunflower Seed Oil, Lavender, and Thyme - VEGAN-FRIENDLY & CRUELTY-FREE - GIOVANNI products use a number of organic ingredients and are Leaping Bunny Certified cruelty free. GIOVANNI products are never tested on animals and come in sophisticated recyclable packaging - ECO CHIC - GIOVANNI is bridging the gap between natural and salon-quality hair care. We strive to use the very best ingredients and are always focused on high performance ## Technical Specifications | Specification | Value | |---------------|-------| | ASIN | B00016X3KC | | Best Sellers Rank | #14,989 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #174 in Hair Styling Gels | | Brand Name | GIOVANNI | | Customer Reviews | 4.4 out of 5 stars 3,644 Reviews | | Global Trade Identification Number | 00716237100085 | | Hair Type | Dry | | Item Form | Gel | | Item Volume | 6.8 Fluid Ounces | | Item Weight | 6.8 Ounces | | Liquid Volume | 6.8 Fluid Ounces | | Manufacturer | Giovanni | | Material Type Free | Paraben Free | | Number of Items | 1 | | Product Benefits | Firm Hold | | Scent | L.A. Natural Gel | | Scent Name | L.A. Natural Gel | | UPC | 716237100085 | | Unit Count | 200 Milliliters | ## Product Details - **Hair Type:** Dry - **Liquid Volume:** 6.8 Fluid Ounces - **Material Type Free:** Paraben Free - **Product Benefits:** Firm Hold - **Scent:** L.A. Natural Gel ## Images ![Eco Chic L.A. Hold Styling Gel - Image 1](https://m.media-amazon.com/images/I/61IeJG9tHYL.jpg) ![Eco Chic L.A. Hold Styling Gel - Image 2](https://m.media-amazon.com/images/I/71Uhdd7O8CL.jpg) ![Eco Chic L.A. Hold Styling Gel - Image 3](https://m.media-amazon.com/images/I/71yuElk9fmL.jpg) ![Eco Chic L.A. Hold Styling Gel - Image 4](https://m.media-amazon.com/images/I/71clFUjc2vL.jpg) ![Eco Chic L.A. Hold Styling Gel - Image 5](https://m.media-amazon.com/images/I/814zlYVY6IL.jpg) ## Available Options This product comes in different **Size, Scent** options. ## Questions & Answers **Q: Does this work well for edge control? Any flakiness?** A: I haven't noticed any flaking. I don't know what edge control is. **Q: Can this be use as age control?** A: No, but it works well for hair gel! **Q: I have longer fine naturally curly low porosity hair. Is this gel ok for me even tho it contains soybean protein?** A: I have used this gel since I discovered Giovanni products in a health food store in the late 80s. Use it sparingly. I have medium length hair and use 3/4 tsp., at most, on my ends and I spread some gel on my palms to transfer to the rest of my hair. The gel helps strengthen your hair, generates new growth and maintains your B-12 level. A low B-12 level can cause hair loss. **Q: I need a little bit of a sticky hold when blow drying my curls to hold them for the day. Is this like that?** A: Yes it should work fine. Holds my curls although I don’t use a curling iron. Doesn’t flake or look sticky and naturally when it dries ## Customer Reviews ### ⭐⭐⭐⭐⭐ Review *by H***. on July 12, 2024* ### ⭐⭐⭐⭐⭐ Review *by E***B on February 28, 2026* ### ⭐⭐⭐⭐⭐ Review *by H***. on October 27, 2025* ## Frequently Bought Together - GIOVANNI L.A. Hold Styling Gel - Strong Hold, Hair Gel for Women and Men, Vegan, No Parabens or Phthalates, Infused with Natural Botanical Ingredients, Lightweight Hair Styling Gel - 6.8 oz (1 Pack) - GIOVANNI Mousse Hair Styling Foam - Mousse for Curly Hair, Volumizing Hair Foam for Women & Men, Foaming, Add Texture for Curls & Wavy Hair, Defining & Enhancing - 7 Fl Oz (Pack of 1) - GIOVANNI Direct Leave In Weightless Moisture Conditioner - Co-Wash, Great for Curls & Wavy Hair, Wash & Go, Salon Quality, No Parabens, Infused with Natural Botanical Ingredients - 8.5 oz --- ## Why Shop on Desertcart? - 🛒 **Trusted by 1.3+ Million Shoppers** — Serving international shoppers since 2016 - 🌍 **Shop Globally** — Access 737+ million products across 21 categories - 💰 **No Hidden Fees** — All customs, duties, and taxes included in the price - 🔄 **15-Day Free Returns** — Hassle-free returns (30 days for PRO members) - 🔒 **Secure Payments** — Trusted payment options with buyer protection - ⭐ **TrustPilot Rated 4.5/5** — Based on 8,000+ happy customer reviews **Shop now:** [https://www.desertcart.com.my/products/2014401-eco-chic-l-a-hold-styling-gel](https://www.desertcart.com.my/products/2014401-eco-chic-l-a-hold-styling-gel) --- *Product available on Desertcart Malaysia* *Store origin: MY* *Last updated: 2026-05-19*