Exploring the Elements of Design (Design Concepts)

This text has some good assignment merit and can be a great tool if supplemented with outside materials. It is well written, easy to read and covers the elements of design in a logical way. If you are a teacher like me, this will be a good resource/ idea book to jump-start your lessons and planning.

Highly recommend to students studying visual communications and web designEasy to read and learn from. However, newer versions and software are available in 2020.Best of luck on your course and career!

I am using this book for a design class I'm taking in an effort to improve my seemingly hopeless eye for anything creative. This could be a great book. It includes a lot of interesting information and projects to reinforce the concepts introduced in each chapter.Unfortunately it is also rife with typographical, spelling, and grammatical errors, which distract me as I'm reading (e.g., inconsistent capitalization of list items, incorrect hyphenation, multiple verb tenses in a single phrase, and just plain misspellings or incorrect words). There are also multiple layout inconsistencies and mistakes (missing line feeds before new paragraphs and extra spaces in sentences). Finally, at least once there is what appears to be an editorial comment that was never removed from a paragraph. See p. 97, 1st paragraph (2nd edition) (Also note what is probably a missing space between the two sentences.):"Nothing seems as boring and can alienate a reader more quickly than a page of statistics.That is where charts can help (seems to add emphasis to leave as two sentences)."If you are the type of person who is driven crazy by grammar errors and the like, you might want to look elsewhere. That said, I am one of those people, but since I'm stuck with the book for my class, I'm pushing through it, and when I can make myself look past all the mistakes, I find I learn a lot.

If you want to become a graphic or web designer, then you've got to know more than just the software. You also have to be familiar with the fundamental principles of design. This book is an excellent way to accomplish that. Well written and copiously illustrated, it guides the beginning designer through classic artistic basics such as hierarchy, balance, and unity of composition, then moves on to color theory, typography and other vital subjects. It is easy to understand but is by no means "dumbed down." This book was the text for an online course I took in design basics and I found it enormously helpful. You will too.

This books has the foundations of graphic design, if you want to learn about the terminology of design, you definitely need this book.

Came a little late on my first day of class but I didn't need it. But it arrived by the day I picked which was Monday. Very good shape! But I gave it a 4. Nothing's perfect. Like textbooks lol

This is an excellent book for those who want to understand what makes up a good design. You get to learn the language of designers and what elements work well together. This information was originally presented in 1949 and has been updated to include digital design in the second edition.

A must for designers.

Ottimo libro per avere le nozioni di base sul design. Ci sono degli esercizi, la pecca è che sarebbe buono avere anche il CD annesso.