

💎 Elevate your hair game with pure, radiant color that lasts!
Goldwell Elumen Pure VV@all 3-10 is a 200ml permanent hair color delivering up to 76% more color intensity and 37% more shine compared to traditional oxidative dyes. Its unique ammonia and peroxide-free formula ensures vibrant, healthy-looking hair with outstanding durability and a brilliant finish. Designed for all hair types, this easy-to-use liquid color requires no developer and offers 28 versatile shades for personalized, salon-quality results.
| ASIN | B00984N8N0 |
| Benefits | Outlasting Shine & Color, Ammonia Peroxide Free |
| Best Sellers Rank | 10,293 in Beauty ( See Top 100 in Beauty ) 148 in Permanent Hair Colour |
| Brand | Goldwell |
| Brand Name | Goldwell |
| Colour | Gold |
| Container Type | Bottle |
| Customer Reviews | 4.7 out of 5 stars 8,490 Reviews |
| Full Cure Time | 35 Minutes |
| Hair Color Permanence | Permanent |
| Hair Type | All |
| Hair type | All |
| Item Form | Liquid |
| Item form | Liquid |
| Manufacturer | GOLDWELL |
| Material Features | Ammonia Free |
| Material Type Free | Ammonia Free, Peroxide Free |
| Number of Items | 1 |
| Package information | Bottle |
| Product benefits | Outlasting Shine & Color, Ammonia Peroxide Free |
| Unit Count | 200.0 millilitre(s) |
M**T
Brilliant vibrant colour
Brilliant vibrant colour. Not only is it a wonderful colour but it also lasts when being washed. Many of the cheaper products we’ve used before have faded after the first couple of washes but this is survived multiple washes and still looks bright. Easy to use. Just pour out and apply. It is thinner than some dye though so can easily flick places you don’t want it to go. Does stain easily too but I found if you rinse the bath etc as soon as u can it comes off fairly easily. Stains hands and skin a lot so be prepared for a pink scalp but again this was easily fixed after the first proper wash. All in all a great product that we will be buying again when a top up is needed.
J**L
Best colour ever
Absolutely love this. Had my colour done at the hairdresser, I use this to top up my colour, comour my hair topper and my extensions…..will deffo by again maybe purple next time HIGHLY RECOMMEND
H**.
Pink Goldwell Elumen is the best hair dye
Goldwell Elumen is, in our opinion, the best home hair colour product. When applied correctly, it leaves a vibrant, long lasting colour and is kind on the hair. Wear gloves and try to avoid skin, if it spills, remove immediately to avoid staining.
P**H
Good for those allergic/reactive to typical dyes
Perfect! Doesn’t dry out the hair or react with the scalp. I became allergic to typical dyes and use this instead. If you’re using it to cover grey, be aware that the grey will come out slightly lighter, but I find that this just emulates the look of slight highlights or natural hair so you don’t get that solid block of colour you might from typical dyes.
F**X
be very carefull!
I bought the dye as i wanted a permanent colour. i asked my hairdresser to put it on my hair because i had read it was runny and needed to be applied with care. it is actually quite runny but thats not all. when she rinsed my hair ( it was done head down in the sink) i ended up with my face all colored! she didnt use gloves during the rinse and you can see her hands in the picture. in order to clean the color from my face i had to use a mix of peroxide and washing up liquid, scrabbing my face and neck vigorusly (i still have pink ears, im a kind of Avatar but pink :-) . this morning i got up and dampened my hair with my hand and now my hand is pink!!! i have to say, the color on the hair is great, vibrant and bold, i still have enough for other two uses. the only thing i recommend is to use gloves all the time and possibly apply a barrier cream on the forehead, ears and somehow rinse it without the coloured water touches your skin!!!!!
H**N
Permanent Pink!
Bought this after seeing it on Tiktok. 8 weeks later and my hair is still bright pink! Giving for stars because it's messy and stains everything; the first 2-3 washes it will run to the point you're wondering how there's still any left in your hair. Good value for money - especially if you have shorter - mid length hair like I do. I still have half a bottle left for any future touch ups. The pigment is also that strong it covered and erased stubborn purple/blue stains left on my hair from a previous dye. Would buy again.
N**Y
Brilliant
The best by far no peroxide needed. And colour lasted
M**E
Last's ages
I found this product through a friend, her hair was the same colour and was soooo vibrant that I wanted to try it. I dyed my on the 13th of July and we're now on the 2nd week of August and it still looks great. It does stain your hands and your clothes but it is a dye so what do you expect, I rinse mine out with the shower hose until nearly clear and then rub my hands through to get the excess out. I like the smell of it aswell, not too over powering. All in all i'd say this is a good product and I will be buying it again and a different colour.
Trustpilot
2 months ago
2 days ago