Words That Change Minds: The 14 Patterns for Mastering the Language of Influence

There really are very few books that should be read by almost "everyone," yet this is one of those books. Especially if you want to not only improve your communication and understanding of influence but also if you want to avoid difficult conversations and ever have to worry about how to motivate someone again.When you read the book you feel like you've been in a training room with someone who knows exactly how to teach the material to you with real-world examples and application of the material that you can test out immediately. Shelle brilliantly lays out the LAB profile in this book so everyone can learn it and apply the strategies in their everyday lives or jobs.Want to learn how people make decisions and how you can influence this in the future? It's in the book.Want to learn how to motivate your staff, your children, your spouse? It's in the book.Want to learn how to avoid difficult conversations? It's in the book.Want to learn how to persuade even the most difficult sales prospect or employee? It's in the book.The field of NLP is better because of Shelle's masterful contribution to bringing the LAB Profile® to life in this book in an easy-to-read and easy-to-apply format.I'm an NLP Master Practitioner and NLP trainer, and I've consumed a lot of books, material, and courses on communication and influence. Words that Change Minds is at the TOP of my list of recommendations.I'm also an entrepreneur and I can't think of a better book to recommend to my colleagues who want to know how they can have more influence and impact in their daily communication with their team and clients.My advice? Don't read this book. Study it. Give it out as a gift to those you care about.

This was a very in-depth capture of analyzing people's styles and determining what words you should use to affect their behavior. I appreciated the detail and many of the styles were eye-opening. You might notice some familiarity with some aspects of personality tests. I found this book really interesting -- I didn't anticipate the depth it would go into. This is not a casual change your words and start affecting people -- this would entail a more focused effort to really start to examine people's styles and then use the appropriate language style to work with them.

The beginning charters might be a bit confusing about "LAB profile". But the following chapters are very inspiring and useful. Someone with a some understanding of brain limbic system or psychology will find the book gave simple and good application of psychology to real life.

I had high expectations for this book but unfortunately it fell short. It’s mainly a promotional vehicle for the author’s “LAB Profile” framework and her myriad personal consultancy businesses.The author begins the book with references to NLP - the pseudoscience / psychotherapeutic methodology from the 1970s (long championed by Tony Robbins and others), but seemed to diverge from that theme after the first couple of chapters.Each chapter is a repetitive formula of various Myers-Briggs type personality profiles - feeling, sensing, judging - (mixed with light NLP concepts around language) that assumes how someone interprets the world. Are they a generalist or a specialist, are they motivated by change or sameness, are they external or internal, etc.. The author then attempts to construct a system of templates for communicating with (and influencing) different kinds of people in various circumstances based on their personal modality. But she is so eager to trademark and brand her one-dimensional frameworks that it loses meaning after a while.I had studied Bandler and Grinder’s original research on NLP many years ago and found much of their findings intriguing and worthy of further study (although there has been subsequent research over the years that challenge and debunk many of their findings on language, mental “state” and influencing). This author seems to use the basic tenets of NLP (without some of the deeper insights) as a foundation for her off-the-shelf communications formula.Although I found some of the author’s ideas illuminating, the illumination was obscured by her overwrought and repetitive templates. She attempts to reduce and categorize complex human behaviors into simplistic, predictive, grammatical algorithms - interesting from an academic stand point but not very practical or realistic. And although l do believe personality types can predict certain patterns of communication and behavior (and vice-versa), for me, this author fell short in establishing her unified influencing theory.

Shelle's book provides thoughtful, specific, actionable guidance to implement in your conversations, coaching sessions, presentations and even negotiations. Her examples and frameworks are well-honed and simple to remember. Her 3 Away From, 2 Toward, 1 Away From Reminder model is something I'm going to keep close at hand.While the book itself I'd say can be cut about 30% (pretty standard compared to other lauded others), her words are extremely valuable. Pages 200-275 can be life-changing or even save you from going to get your Masters degree.My advice is to gloss over what doesn't resonate or connect and go really deep in the areas that do as unlike 90% of authors, Shelle has information in here to extract and implement in your life.Well done Shelle, the amount of information I'm extracting from your book is on par with Robert Cialdini and therefore more than anyone else.

Shelle presents these communication concepts in an easily understandable form. Especially the many practical examples with questions / answers were very helpful. Most importantly for me, the examples show different contexts and convey the breadth of application. The LAB Profiles helped me to better understand the points of view of my partner and colleagues and to find the right words to communicate my ideas. I highly recommend this book.

The best communication is the one that adapts to the context, the personality and the emotional state of your interlocutors.This book describes the behavioural patterns that your interlocutors may adopt in given situations (daily work, recruiting, sales & marketing, etc.) to help you choose the best communication and the best words to deal with any situation.This book is not only about positive influence - it is also about understanding your own patterns and how you can help others dealing with you.As a person who's always got a negative feedback about communication, I highly recommend this book. It turns out that my communication was no issue - it's rather the patterns the others expect you to adopt.

Extremely valuable info to improve your relationships and your life. I can feel this is a book to read several times, because I am sure it will keep distilling very useful insights. Great info, very well written and explained. Thank you, Shelle :)

Apesar de abordar bastante aspectos mais voltados ao mundo dos negócios e relacionados, os conselhos e o conteúdo podem ser utilizados por qualquer um e nos mais variados contextos. Sempre com exemplos engraçados, reais e pessoais, a autora mantém a atenção do público e transmite suas ideias de pontos de vista diferentes sempre que possível.

Words influence and affect us in many different ways. They operate on our conscious and subconscious level. They have the incredible power of changing lives either for good or bad.We all understand the power of words and the significance of using the power words. However, a very few of us know how to make the most the words in our personal and professional lives.Shelle shows us how to use the power of the words in your favor. At the same time she distinguishes between influencing and manipulating.She wants us to understand how to exert a positive impact on people we interact through understanding what motivates them, how they think and how they make decisions.She teaches us to pay attention to how people talk when they answer, rather than what they talk about. It helps us hear and pick up the patterns people use without having to actually ask the questions. This, in turn, empowers us to use the Influencing Language that is just right for the situation.In fact, she wants us to be ethical communicators using the tools and techniques described in this book. She provides us with the communication tools that enable us to think and analyze our day to day communication in a new light.By using these skills correctly, we can certainly use communication as an effective and amazing tool to better understand and help people.