Anyone know the difference between this medicated xtra strength lotion and the other gold bond lotions in the white bottles such as Ultimate Healing?

The Gold Bond Medicated Lotion contains the following ingredients: Active Ingredient: Menthol 0.15% / Anti-itch Inactive Ingredients: water, dimethicone, glycerin, petrolatum, aloe barbadensis leaf juice, cetyl alcohol, stearyl alcohol, propylene glycol, stearamidopropyl PG-dimonium chloride phosphate, distearyldimonium chloride, cetearyl alcohol, polysorbate 60, steareth-21, steareth-2, tocopheryl acetate, EDTA, imidazolidinyl urea, methylparaben, potassium hydroxide, fragrance (309-182) The Gold Bond Medicated Extra Strength Body Lotion contains: Active ingredient: Menthol 0.5% / Anti-itch Inactive ingredients: water, dimethicone, glycerin, petrolatum, aloe barbadensis leaf juice, cetyl alcohol, stearyl alcohol, propylene glycol, stearamidopropyl PG-dimonium chloride phosphate, distearyldimonium chloride, cetearyl alcohol, polysorbate 60, steareth-21, steareth-2, tocopheryl acetate, EDTA, imidazolidinyl urea, methylparaben, potassium hydroxide, fragrance (309-183) You can view additional information regarding these products and other products available at www.goldbond.com.

How's the smell and how long does the smell linger? I'm guessing it's got a menthol-ish smell? Will people smell it or my shave cream?

The odor of menthol does not last. It’s refreshing going on & the scent is gone before you’re out the door....this is NOT a shave cream.

can i use this on my face?

I use it often on my face with no problem It is actually refreshing and softens my skin. Good penetration.

How can i end this repeated purchasing, i no longer need anymore of this product

Go to your the Subscribe and Save section of your account. Info is all right there on how to cancel and no need to deal with any frustrating customer service person.