Clairol ProfessionalBW2+ Extra Strength Powder Lightener, Up to 9 Levels of Lift for Hair Highlights & Lightening

“I’m really impressed with this hair color! I left it on for just 5 minutes and it already gave me a bright, beautiful yellow shade. The color came out vibrant and even, and it didn’t damage my hair. Definitely a great choice if you want quick results with amazing color!”

I’ve used the Clairol BW2 Powder Lightener multiple times, and overall, it’s a solid choice for hair bleaching. It lifts color effectively and works quickly, especially when paired with a 30 or 40 volume developer. The powder is fine and mixes well, creating a smooth consistency that’s easy to apply.One of the standout features is its strength—this bleach is powerful, so it’s great for achieving high lift results. However, that also means it can be a bit harsh. I’d recommend doing a strand test first, especially if you have a sensitive scalp. The smell is strong, like most bleach powders, so good ventilation is a must.A little goes a long way, making it cost-effective, and I appreciate that it doesn’t dry out too fast during application. That being said, timing is crucial—leaving it on too long can cause dryness or damage. I always follow up with a deep conditioner to keep my hair healthy.Overall, BW2 is a reliable and affordable option for bleaching, whether you’re doing a full lift or just highlights. Just be cautious with processing time and always use proper hair care afterward.

Such a great price, great product. True to on and off the scalp. lifts really great with 20 developer!!

I recently purchased the Clairol Professional BW2+ Dedusted, and I am beyond impressed! This powder lightener provides exceptional results, lifting my hair beautifully without damaging it. The dust-free formula makes it easy to mix and apply, ensuring a smooth and mess-free process.I've used it for highlights and full balayage, and it consistently delivers vibrant color with minimal brassiness. Plus, it has a pleasant scent compared to other lighteners I’ve tried. The packaging is also user-friendly, making it perfect for both professional and at-home use.Overall, I highly recommend BW2+ Dedusted for anyone looking for a reliable and effective hair lightener. It’s definitely a staple in my hair care routine!

I loved this product , it gets the job done I’m able to bleach the knots anytime . Works very easily and well for me I will definitely be getting more to dye my knot .

Ordered this to bleach the rest of my hair and it worked very well. It does get extremely hot after about 10-15 minutes but it lightened my almost black hair after about 20 minutes to a level 8 or 9. I did accidently get some on my already bleached hair and it turned it platinum which is odd but hey it wasn't nearly as damaging as quick blue. I do recommend gloves and a really thick layer of vaseline on the skin for protection though because this stuff gets hot to touch.

Great lift! I put it on my scalp and no irritation at all. Works well.

Love this. I’ve been using the one pack for months now. I just use it to bleach the knots on wigs or add highlights to them. A little goes a long way and it’s super strong so doesnt talk more than 5-8 minutes to do the job