THE AGENCY: BUILD - GROW - REPEAT: How To Build a Remarkable Digital Agency Business That Wins and Keeps Clients Paperback – January 19, 2019

I decided I wanted to not be a solopreneur and instead build a widely successful agency. This was like a source code for success. Luca Senatore has done it all and succeeded in a tough world. This book was inspirational but also a recipe book for success! I had heard and used SMART goals Specific, Measurable, Attainable, Relevant and Timely but OKRs were a new beast. Objectives and Key Results were brand new but critical to building a business that will stay leading edge and make everyone involved act like an owner. I have devoured this book and I have not even got the hard copy yet. Thanks Amazon for Kindle and Thank You Luca Salvatore for a brilliant book.If you are serious about succeeding at building your own business, Read this First! and Last!

A decent book that covers most of your challenges - from getting started to dealing with clients, employees and growth. A number of good elements on the sales and marketing process as well. There’s a lot of ground covered at a fairly high level - with a few unnecessary f-bombs dropped in. Other than that, it’s a good read for the aspiring agency head.

I've been in the digital marketing space for a long time now so I know all of what Luca shares to be 100% true. The section on setting goals (OKR's) is very helpful and I will be implementing this method. His section on Linkedin marketing as well because he shares exactly what he's doing that's getting him results on the platform. Luca's view that all agency's should share information and help each other is refreshing. I found the book to be just what I need at this particular moment in trying to grow and expand my business. Thanks Luca!!

If you are looking to build a digital agency, you will find many applicable ideas. He is sharing his story and you will see that if he could achieve it, then anybody can.Thank you Luca, for sharing your struggle story and your triumph - it really motivated me to keep going when things get tough.

It offers a step-by-step approach to anyone looking to build and scale a digital marketing agency. One especially important principle the author stresses on over the course of the book is the importance of investing in building and nurturing relationships with the people within your client's business. It might sound trivial, but too many agencies and business service owners gloss over this simple principle.I believe the book could have been shorter, but overall, it was a good read.

Very generic.

So happy to have found this book! Luca made a for many scary topic - change - graspable and even fun, and inspires to take action right now. AND it made me laugh quite a few times. Top read for everyone at agencies and other service firms that want to keep up.

Muy interesante la experiencia de Luca creando su agencia. Toca muchos palos interesantes para tener en cuenta montando una agencia.100% recomendable.