Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork Hardcover – October 20, 2020

This book came highly recommended by a fellow entrepreneur I trust, and I started listening to it almost immediately after purchasing—and I’m so glad I did. Who Not How has completely shifted the way I think about growth, productivity, and collaboration in my business. It's now a staple recommendation I make to all the entrepreneurs I work with. It’s insightful, empowering, and essential for anyone looking to scale their impact by working smarter—not harder. If you’re building a business or leading a team, this one’s a no-brainer.Pros:Powerful Mindset Shift: The central idea—stop asking “How can I do this?” and start asking “Who can help me do this?”—is simple but transformative. It helped me rethink delegation, collaboration, and building a team.Actionable for Entrepreneurs: As someone who works with social entrepreneurs, this book now tops my list of recommendations. It’s a game-changer for anyone feeling stuck, overwhelmed, or trying to do everything themselves.Engaging & Easy to Digest: Whether you’re reading or listening, the content flows well and feels conversational. It’s packed with real-world examples that make the concepts stick.

This was a great book. The simple adjustment of asking who nothow has already opened a new perspective for me. It has made projects that looked impossible into very viable endeavors.

Building a successful business takes a great deal of dedication, tenacity, and strategy. This book explains the importance and methods of finding the right people to help, especially in areas where you might be weak. A new hire should never be just added overhead. If you hire "Right," the right "Who" can do things that can greatly improve your business.

Dan Sullivan’s book “Who Not How” is a transformative guide that redefines the way we approach challenges and goals. Rather than asking “How can I do this?” the book challenges readers to ask, “Who can help me achieve this?” This shift in thinking opens up the potential for exponential growth, efficiency, and success.Sullivan’s core premise is that the path to achieving your ambitions isn’t about taking on everything yourself but rather identifying the right people who can help you get there. This insight is particularly valuable for those who find themselves caught in a cycle of overwork and frustration when trying to handle every aspect of their projects or responsibilities alone.Although, the main idea of the book is inspiring and powerful, the book does come across as promotion of Sullivan’s Strategic Coach program, which might be off-putting for some readers.While the book is relatively short, it still feels somewhat wordy and could have been more concise. Many chapters follow a predictable pattern: a story about Mr. X who faced a challenge, found a “Who,” achieved success, and then helped the “Who” in return. This repetition can make the narrative feel formulaic at times.Additionally, there are numerous one-liners throughout the book that seem disconnected from the surrounding text. While these sentences are mostly quotable, their placement can feel abrupt and unrelated to the passage before or after.Despite these critiques, the book is filled with examples that showcase how leaders and entrepreneurs have leveraged this mindset. By engaging with the right “Who,” you not only save time and energy but also unlock a level of creativity and collaboration that propels your goals further than you could imagine on your own.For readers seeking to achieve more while doing less, Sullivan’s book is a great read. It offers a liberating perspective that not only boosts productivity but also enhances personal fulfillment by allowing you to focus on what you do best and rely on others for the rest.I would rate it 4/5 for its mostly thought-provoking content.

Read this, and use what you read to make changes in your life, do not just read the book, put it into practice.

Best book ever. Wish I knew this before.